R&D Laboratory

• We analyse raw materials and products at the development stage, assessing their physicochemical properties and their impact on formulation quality and durability.
• We test stability and packaging compatibility to ensure full consistency of composition, colour and texture throughout the entire product lifecycle.
• We define key physicochemical parameters – including pH, viscosity, density, colour and pigment distribution – guaranteeing consistent quality across every production batch.
• We conduct application studies and instrumental evaluations, including measurements of skin hydration levels, TEWL (Transepidermal Water Loss), as well as assessments of sensory and visual performance such as coverage, radiance and make-up longevity.
• We optimise formulas to enhance performance, application comfort and alignment with evolving market trends.
• We work in close collaboration with production and quality teams, ensuring a seamless transition from laboratory development to industrial-scale manufacturing.
• We implement cutting-edge technologies and raw materials – including next-generation pigments, advanced skincare active ingredients and innovative bases – creating products that seamlessly combine make-up and skincare benefits.

The formulation process is supported by rigorous quality and safety testing, carried out both in our in-house R&D laboratories and by independent research organisations such as Eurofins and Hamilton. By leveraging advanced analytical and technological equipment, we develop formulas that meet the highest standards of quality, performance and safety.